1100 N Lake Park Blvd • Carolina Beach, NC 28428
(910) 520-5056

99% Satisfaction, 3 Years Running: What Our Clients Say about Building the Wallace Way

When you choose a custom home builder, you’re trusting them with more than a floor plan – you’re trusting them with your future memories. That’s why we’re honored to share the results of our most recent GuildQuality Report, an independent survey of our clients’ experiences.

The Results? 

  • 99% client satisfaction across 72 verified  surveys
  • Three consecutive GuildMaster Awards recognizing exceptional customer service and quality

These aren’t just numbers – they’re proof that our promise of A Better Way to Build is more than a tagline. It’s a commitment we deliver on, home after home.

What Our Homeowners Had to Say

Craig and Taylor Kiser

“Great team, very personable and friendly. Our realtor was amazed during the final walk-through – only a handful of items needed attention. He said, ‘We must’ve missed some things.’ We didn’t! They sent email updates every weekend with pictures. We were invited to their open house and met multiple homeowners who’d lived in RWB homes for years and spoke so highly of them. It was a great experience! I told our realtor after closing that the whole process seemed really smooth, and he replied, ‘That was all thanks to the builder – they did an amazing job.’”

Rona Simmons

“Very accommodating – from accelerating the completion of our home to standing behind their guarantee. Beautiful finishes and much attention to detail.”

Mark and Beth Hughes

“Throughout the entire process, communication was excellent. Once the build was underway, we received a weekly report summarizing the past week as well as what to expect the coming week. These reports also included photographs of the week’s progress. This is a great benefit for someone building from a distance.”

Jimmy and Carolina Broughman

“We are so happy with our home and the quality of service from the builders. Would definitely recommend.”

Why This Matters

Awards and satisfaction scores are important – but it’s the stories behind them that define who we are. They show that we don’t just deliver homes; we deliver trust, peace of mind, and a building experience that’s as enjoyable as it is efficient.

Whether you’re across town or across the country, The Wallace Way means:

  • Clear communication every step of the way
  • Attention to detail that exceeds expectations
  • A commitment to quality that lasts long after move-in day
Thinking about building your own Coastal Carolina home?

Join the many families who’ve experienced the difference of building with Richard Wallace Builder. When you’re ready, visit richardwallacebuilder.com, and we’ll be here to make the process as smooth, transparent, and enjoyable as it should be.


About Richard Wallace Builder: Richard Wallace Builder is a trusted custom home builder serving North Carolina’s southern coast for 20 years. Known for its commitment to craftsmanship, accountability, and personalized client experience, RWB offers homeowners peace of mind through its proprietary process, The Wallace Way. With clear communication, transparent pricing, meticulous project management, and exceptional coastal expertise, Richard Wallace Builder creates homes that reflect the timeless character and lifestyle unique to Coastal Carolina. Learn more about Richard Wallace Builder at richardwallacebuilder.com.

Navigating Selection Without the Stress: Pro Tips from the RWB Team

Let’s be honest – building a custom home is exciting, but selecting every finish, faucet, and fixture can quickly go from fun to overwhelming. At Richard Wallace Builder, we get it. That’s why we’ve designed a process that keeps you focused, supported, and never feeling inundated.

A big part of what makes that possible? Our in-house Selection Center. It’s one of the most unique (and beloved) parts of building with RWB – and here’s why.

Welcome to the Selection Center: Your One-Stop Design Shop

Pro Tip: A guided process changes everything.

Unlike most area builders, Richard Wallace Builder offers an extensive in-house Selection Center—a thoughtfully designed showroom that brings your entire home vision together. Clients visit multiple times throughout the process to make decisions on everything from flooring and cabinetry to tile, grout, countertops, paint colors, and hardware.

Selections are laid out side-by-side so you can see how they work together to create a harmonious color pallet throughout your home. It’s hands-on, visual, and organized—no guesswork, no bouncing between vendors across town.

Start with the Big Picture

Pro Tip: Don’t get caught in the weeds on Day One.

The process begins with larger design elements like flooring, cabinets, and countertops before moving on to smaller details like hardware and grout color. This prevents decision fatigue and ensures cohesive, intentional design.

Get Curated Options (and Honest Advice)

Pro Tip: You don’t need to be a design expert – just know what you love.

For items not stocked in the showroom, like lighting, we’ll get to know your aesthetic and curate selections that reflect your style. Some clients prefer to explore online themselves, but most appreciate having a streamlined list of suggestions that already align with their taste and budget.

You’ll also get experienced feedback on what works best for coastal living. If something won’t hold up in this climate, you’ll be advised before it ever gets installed.

Trust the Process (and the Team)

Pro Tip: Let the professionals take the pressure off.

Whether you’re building locally or remotely, you’re guided through every step. The selection process is thoughtfully paced, and weekly progress updates—including photos—let you see your selections come to life. Every recommendation is grounded in experience and every decision is supported by clear information and visual tools.

This is all part of The Wallace Way—a proprietary process designed to make your custom build feel as calm and confident as possible.

Ask Questions. Stay Informed.

Pro Tip: Every meeting is a learning opportunity.

Selections meetings aren’t just about picking finishes – they’re a chance to understand the “why” behind the build. From performance tips to design insights, we take the time to answer questions and explain options so you feel informed and empowered.

Skip the Vendor Hop. Enjoy the Calm.

Pro Tip: A single location saves time – and sanity.

With nearly everything under one roof, the Selection Center helps you avoid the stress of juggling multiple appointments and showrooms. It’s an easier, more focused way to design a home that feels cohesive—and completely your own.

Final Thought: Selections Should Feel Like Progress – Not Pressure  

The Wallace Way is built to simplify, not stress. Whether you’re down the street or across the country, every client receives the same professional guidance, transparent process, and peace of mind.

We believe that when you’re building your forever home, the journey should feel just as good as the destination.

Ready to start building without the burnout? 

Let’s talk about how the Wallace Way can make your homebuilding experience streamlined, collaborative, and stress-free from the inside out.


About Richard Wallace Builder: Richard Wallace Builder is a trusted custom home builder serving North Carolina’s southern coast for 20 years. Known for its commitment to craftsmanship, accountability, and personalized client experience, RWB offers homeowners peace of mind through its proprietary process, The Wallace Way. With clear communication, transparent pricing, meticulous project management, and exceptional coastal expertise, Richard Wallace Builder creates homes that reflect the timeless character and lifestyle unique to Coastal Carolina. Learn more about Richard Wallace Builder at richardwallacebuilder.com.

Top Red Flags That Could Cost You Big During Construction

How to spot trouble before it costs you thousands – or your peace of mind.

Building a home should be exciting, not stressful. But the truth is, not every builder plays by the same rules – or holds the same standards. When red flags pop up early in the process, they can signal big headaches (and bigger bills) down the road.

At Richard Wallace Builder, we’ve been protecting homeowners from costly mistakes since 1976. Here are the top warning signs to watch for – and why ignoring them could hit you where it hurts most.

Vague or Changing Price Estimates

If your builder “ballparks” a number and says, “We’ll figure it out as we go,” run. An unclear or shifting price is one of the fastest ways a project spirals out of budget.

Why it’s costly: Without transparent pricing, you could face endless “surprise” charges and budget overruns.

The Wallace Way approach: We believe you should know exactly what to expect—so our transparent pricing ensures there are no surprises, only confidence in every step of your build.

Lack of Detailed Plans and Documentation

If your builder shrugs off specifics – like timelines, material specs, or a written scope of work – you’re building on uncertainty.  

Why it’s costly: Without clear documentation, disputes are harder to resolve, and you may end up with inferior materials or missed design details.

The Wallace Way approach: Every step is documented in detail, with weekly updates and photos, so there’s no question about what’s happening on your project.

Poor Communication or Slow Response Times

If you’re chasing your builder for answers, consider it a red flag.

Why it’s costly: Missed updates can mean missed deadlines. In construction, delays almost always lead to higher costs – whether from extended rentals, interest, or rework.

The Wallace Way approach: Clear, consistent communication – especially for out-of-area clients – is built into our process. You’re never left wondering what’s next.

Messy or Unsafe Job Sites

A builder who can’t keep a tidy site may not keep the rest of your project under control either.

Why it’s costly: Disorganized sites often signal poor project management, which can lead to mistakes, rework, and liability risks.

The Wallace Way approach: We maintain clean, professional job sites – something clients and subcontractors consistently praise us for.

Unwillingness to Provide References

If your builder hesitates to connect you with past clients, ask yourself why.

Why it’s costly: Without a proven track record, you’re gambling with your investment.

The Wallace Way approach: We’re proud of our decades-long reputation and happy to share testimonials, and even introduce you to past clients.

No Experience with Local Conditions

Coastal Carolina isn’t just “regular” construction – it’s specialized work.

Why it’s costly: Using the wrong materials or missing hurricane-resistant standards can lead to costly repairs, insurance headaches, and safety risks.

The Wallace Way approach: We have certified expertise in FORTIFIED, hurricane-resistant construction designed to protect your home for generations.

The Bottom Line

When you’re investing in a custom home, you deserve more than promises – you deserve proof. Red flags aren’t just inconveniences; they’re early warning signs that could save you from heartbreak (and a drained bank account) if you catch them in time.

At Richard Wallace Builder, our process is built to eliminate these risks before they start – so you can focus on the excitement of seeing your vision come to life.

Ready to build with clarity, confidence, and Coastal Carolina craftsmanship?

Visit us today at richardwallacebuilder.com to start your journey the Wallace Way – where red flags don’t stand a chance.


About Richard Wallace Builder: Richard Wallace Builder is a trusted custom home builder serving North Carolina’s southern coast for 20 years. Known for its commitment to craftsmanship, accountability, and personalized client experience, RWB offers homeowners peace of mind through its proprietary process, The Wallace Way. With clear communication, transparent pricing, meticulous project management, and exceptional coastal expertise, Richard Wallace Builder creates homes that reflect the timeless character and lifestyle unique to Coastal Carolina. Learn more about Richard Wallace Builder at richardwallacebuilder.com.

Coastal Building 101: What Your Home Needs to Withstand the Weather

There’s a lot to love about living on the Carolina coast: the ocean breeze, the salt air, and those postcard-worthy sunsets. But building a home here comes with unique challenges that require careful planning, durable materials, and, most importantly, a deep understanding of how to withstand everything the coast can throw your way.

At Richard Wallace Builder, we’ve perfected the craft of building homes that not only celebrate the beauty of the coast, but stand strong against its forces.

1. It Starts with the Right Foundation

In coastal areas, elevated foundations are key. Whether it’s a piling system or raised concrete slab, elevating your home helps protect it from flooding and storm surge. We work closely with engineers and surveyors to determine optimal elevation levels for every lot, especially in FEMA-designated flood zones.

2. Fortified for Hurricanes

Living on Pleasure Island, and in nearby communities means building with storms in mind. We build to FORTIFIED Home™ standards, which include:

  • Impact-resistant windows and doors that won’t shatter under windborne debris.
  • Continuous load paths that connect the roof to the foundation, ensuring structural integrity in high winds.
  • Reinforced roof systems with enhanced nailing patterns, secondary water barriers, and durable shingles or metal roofs.

These aren’t just checkboxes – they’re peace-of-mind features that protect families and reduce long-term insurance costs.

3. Smart Siding & Exterior Materials

Salt air and humidity are relentless, so we use exterior materials that are specifically designed for coastal durability:

  • Fiber cement siding and trim resists warping, swelling, and pests.
  • PVC trim where appropriate and stainless steel fasteners prevent rust and rot.
  • Proper flashing and moisture barriers behind every cladding system keep your home dry and mold-free.

4. Thoughtful Ventilation

Humidity isn’t just outside – it tries to creep into your home too. That’s why proper attic ventilation, sealed crawl spaces, and high-performance HVAC systems are vital. We design homes with airflow and energy efficiency in mind, which helps prevent mildew, warping, and that “coastal damp” feeling no one wants.

5. Coastal Landscaping That Works with the Weather

While not part of the structure, your landscape matters. We guide clients toward native plants and permeable hardscaping that manage runoff and thrive in sandy soil. It’s all part of a smart, resilient build that considers the whole environment – not just the walls and roof.

6. The Wallace Way: Built for Coastal Confidence

Building a home on the coast is different – and we’ve built our process around that difference. Our proprietary Wallace Way means:

  • Transparent pricing – continuous cost updates throughout the build.
  • Detailed weekly updates – so you stay informed, even if you’re building from another state.
  • FORTIFIED Home™ craftsmanship – because quality is never optional.

We build for longevity. We build for storms. But above all, we build for the people who will live in these homes – and we don’t take that responsibility lightly.

Ready to Build with Coastal Confidence?

If you’re planning to build on Pleasure Island or anywhere along the Carolina coast, let’s talk. From the foundation to the finishes, we’re here to help you build smart – and build for the long haul.


About Richard Wallace Builder: Richard Wallace Builder is a trusted custom home builder serving North Carolina’s southern coast for 20 years. Known for its commitment to craftsmanship, accountability, and personalized client experience, RWB offers homeowners peace of mind through its proprietary process, The Wallace Way. With clear communication, transparent pricing, meticulous project management, and exceptional coastal expertise, Richard Wallace Builder creates homes that reflect the timeless character and lifestyle unique to Coastal Carolina. Learn more about Richard Wallace Builder at richardwallacebuilder.com.

The Coastal Carolina Difference: Building for Lifestyle and Longevity

Coastal Carolina isn’t just a place – it’s a way of life. With its salt-kissed breezes, laid-back communities, and endless access to water, it’s no wonder so many people choose to call this shoreline home.

But building a home here isn’t quite like building anywhere else. The environment, the culture, and the lifestyle all demand a thoughtful, intentional approach – one that balances beauty with resilience, and flexibility with long-term performance.

At Richard Wallace Builder, we’ve spent decades constructing custom homes across the Carolina coast. And we’ve learned that building here means designing not only for now, but for what’s ahead – for your lifestyle today and your peace of mind for years to come.

Nature Is Beautiful – and Demanding 

Living near the ocean comes with incredible rewards – but also serious responsibilities. Salt air, wind, humidity, and storms are simply part of coastal life. And any home built here needs to account for those realities.

That’s why we emphasize:

  • Elevated, flood-aware design
  • Hurricane-resistant structural systems
  • Corrosion-resistant materials and finishes
  • Ventilation strategies that mitigate moisture buildup

We don’t just meet local code – we exceed it, using building techniques and materials that help your home perform under pressure while maintaining its beauty through every season.

Homes That Support the Way You Live 

The charm of Coastal Carolina lies not only in the scenery, but in the pace. Life moves a little slower here – more time is spent on porches, in backyards, and with the doors wide open to the sea breeze.

We reflect that lifestyle in the homes we build, with features like:

  • Seamless indoor-outdoor living
  • Covered porches and screened-in spaces
  • Open floor plans with natural light and airflow
  • Durable, low-maintenance finishes made for family and entertaining

Whether you’re welcoming guests for the weekend, hosting holiday dinners, or spending quiet mornings with coffee by the window, your home should feel like a retreat – one that’s designed to evolve with you.

Thoughtful Materials, Timeless Design 

Coastal homes need to last – but they should also age gracefully. That’s why we focus on materials that are built for both function and style:

  • Impact-rated windows and doors
  • High-performance siding and roofing
  • Stainless and marine-grade fixtures
  • Flooring and cabinetry that resist swelling, fading, and wear

Every detail is selected for performance and permanence. It’s not just about withstanding storms – it’s about building a home that will still feel beautiful, grounded, and fresh in 10, 20, even 30 years.

A Deep Connection to Place 

We’ve been building homes across the Carolina coast for 20 years. We know the codes. We know the land. And we know how to collaborate with local vendors, trades, and officials to get things done smoothly and correctly.

But more than that, we understand the emotional connection our clients have to this place – whether they’re relocating here full-time or building a cherished getaway. We treat every project like a legacy home, rooted in craftsmanship and tailored to what matters most to you.

Building with the Future in Mind 

Building on the coast requires more than a standard blueprint – it takes foresight. From shifting building regulations to rising materials costs and evolving climate demands, we stay ahead of the curve to help protect your investment over the long term.

Our homes are designed with: 

  • Smart energy strategies
  • Market-aware planning
  • Ongoing design guidance
  • Room to grow, change, and age in place

Because true luxury isn’t just in the finishes – it’s in the confidence that your home was built to adapt and endure.

Let’s Build a Home That Belongs Here

Coastal Carolina has a rhythm all its own – and your home should match it. At Richard Wallace Builder, we combine local expertise, elevated craftsmanship, and thoughtful collaboration to deliver homes that feel perfectly placed – because they are.

If you’re ready to build a home that honors both the landscape and your lifestyle, we’d love to talk. Let’s create something lasting – together.


About Richard Wallace Builder: Richard Wallace Builder is a trusted custom home builder serving North Carolina’s southern coast for 20 years. Known for its commitment to craftsmanship, accountability, and personalized client experience, RWB offers homeowners peace of mind through its proprietary process, The Wallace Way. With clear communication, transparent pricing, meticulous project management, and exceptional coastal expertise, Richard Wallace Builder creates homes that reflect the timeless character and lifestyle unique to Coastal Carolina. Learn more about Richard Wallace Builder at richardwallacebuilder.com.

How the Wallace Way Eliminates Common Building Surprises

Building a custom home should feel exciting – not overwhelming. But for many homeowners, the process comes with too many question marks: shifting budgets, unclear updates, delayed decisions, and unexpected costs.

At Richard Wallace Builder, we believe the journey to your dream home should be as carefully built as the home itself. That’s why we created The Wallace Way  – our proven, five-part approach designed to eliminate common surprises and deliver clarity, trust, and craftsmanship at every step. 

1. Personalized Client Experience 

Every great home starts with a conversation. We take the time to listen – really listen – to your lifestyle, goals, and expectations. This is especially important for clients building remotely or navigating coastal complexities for the first time.

Through detailed consultations, we shape a personalized plan that reflects your vision – and support it with transparent pricing and thoughtful allowances. You’ll never be left wondering what’s included or how much it costs. Our goal is to empower you with knowledge and flexibility, so you can enjoy the creative process with confidence.

No vague estimates. No financial guesswork. Just clarity, from day one.

2. Precision Project Management 

Custom homebuilding has a lot of moving parts – but you don’t need to manage them. We do.

With comprehensive weekly updates, progress photos, and proactive communication, you’re always in the loop. Every stage is documented. Every change is discussed before it happens. Every decision is supported with clarity around timing and cost.

We don’t just manage construction – we manage peace of mind.

Your home stays on schedule, within budget, and fully aligned with your expectations.

3. Coastal Craftsmanship and Resilience 

Coastal homes require more than just a good design – they demand durability, engineering expertise, and smart material choices. From salt-air corrosion to hurricane resilience, we factor in every challenge.

That’s why we partner with skilled trade professionals and proven vendors, using fortified building techniques and premium materials that perform under pressure.

You get a home that’s not only beautiful, but built to last – engineered for coastal living, and designed to protect what matters most. 

4. Legacy, Trust, and Reputation

We’re not just builders. We’re neighbors, legacy-holders, and stewards of your trust. As a family-owned company who’s been serving the Carolina coast for 20 years, we bring decades of proven experience, deep roots in the community, and a reputation built on integrity. We’ve earned our clients’ confidence by consistently delivering what we promise – and doing it with care.

When we say “no surprises,” we mean it. We’ve built our name on it. 

5. Forward-Thinking Expertise 

Homebuilding is evolving – and so are we. Through ongoing education and market awareness, we stay ahead of trends in design, construction, and materials. That ensures your home doesn’t just meet today’s standards – it’s positioned for long-term value and relevance.

We guide you toward smart, future-facing decisions that enhance not just your experience, but your investment.

The Wallace Way: A Better Way to Build 

When you choose Richard Wallace Builder, you’re not just getting a home – you’re getting a smarter, more transparent process built on decades of trust and craftsmanship.

From the first meeting to the final walkthrough, The Wallace Way  is designed to eliminate stress, reduce surprises, and give you full confidence in your build.

If you’re ready to build your coastal dream home with clarity and care, we’d love to talk. Let’s make the process as beautiful as the outcome – The Wallace Way .


About Richard Wallace Builder: Richard Wallace Builder is a trusted custom home builder serving North Carolina’s southern coast for 20 years. Known for its commitment to craftsmanship, accountability, and personalized client experience, RWB offers homeowners peace of mind through its proprietary process, The Wallace Way. With clear communication, transparent pricing, meticulous project management, and exceptional coastal expertise, Richard Wallace Builder creates homes that reflect the timeless character and lifestyle unique to Coastal Carolina. Learn more about Richard Wallace Builder at richardwallacebuilder.com.

Building in Busy Season: Why Planning Pays Off

Coastal living comes with rhythms – from high tides to high seasons. And when it comes to building a home along North Carolina’s coast, the busiest time of year is no exception.

Spring and summer are when demand for custom homes spikes. The weather is ideal, interest in coastal living peaks, and schedules fill quickly. If you’re planning to build during this window, early preparation can make the difference between a smooth, on-time project and one that’s delayed, rushed, or unexpectedly stressful.

Here’s why timing matters – and how smart planning helps you stay ahead of the curve.

  1. Contractor and Vendor Schedules Fill Up Fast

In peak season, everyone – from framing crews to painters to electricians – is in high demand. Waiting until you’re “ready to start” often means you’re already behind.

By finalizing your plans and contract well before the rush, you secure your spot on our schedule and ensure the most skilled trade partners are available to work on your home.

Why it matters: At Richard Wallace Builder, we work with a trusted team of craftsmen and vendors. Planning early helps us coordinate them seamlessly and deliver the quality you expect, without compromise.

  1. Permitting Takes Time – and May Slow in Summer

Municipal offices often experience backlogs during the busy season, especially when everyone is rushing to submit plans at once.

When you plan ahead:

  • Permits can be secured before the seasonal bottleneck
  • Reviews happen faster
  • Your build stays on track from day one

Pro tip: We guide clients through permitting early in The Wallace Way™to avoid administrative delays that could otherwise impact your timeline.

  1. Product Lead Times Can Stretch Months

Fixtures. Flooring. Windows. Appliances. During high season, certain items go on backorder quickly – especially custom or premium products.

Planning your selections early allows us to:

  • Order key materials well in advance
  • Avoid substitution or rushed decisions
  • Keep construction moving without stoppages

Why it matters: Selections are exciting – but they can also slow things down if you’re choosing in a rush or waiting on availability. We help you decide early, so your materials arrive when we need them – not after.

  1. You Get More Time to Think (and Less to Regret)

One of the biggest benefits of early planning? Peace of mind. When you’re not racing the calendar, you have time to:

  • Refine your layout
  • Think through finishes
  • Adjust based on lifestyle needs – not just availability

This often leads to better outcomes, fewer change orders, and a more enjoyable building process overall.

Why it matters: Thoughtful decisions lead to better design, better flow, and better value – something rushed builds can’t always promise.

  1. Your Move-In Timelines Becomes Realistic – Not Rushed

Many clients building in spring or summer are targeting a specific milestone: fall move-in, the holidays with family, or even retirement.

Planning in advance allows us to set realistic expectations and hit key dates with confidence. It also means you’re not competing for limited resources during the year’s busiest construction window.

Start Early, Stress Less

The best coastal homes aren’t built on impulse – they’re built on preparation. When you plan ahead, you gain control over your timeline, your costs, and your entire experience.

At Richard Wallace Builder, we help you think long-term from the start – so when busy season hits, you’re already ahead of it.

Ready to start the conversation? Reach out today to reserve your place on our schedule and begin designing your coastal home the right way.


About Richard Wallace Builder: Richard Wallace Builder is a trusted custom home builder serving North Carolina’s southern coast for 20 years. Known for its commitment to craftsmanship, accountability, and personalized client experience, RWB offers homeowners peace of mind through its proprietary process, The Wallace Way™. With clear communication, transparent pricing, meticulous project management, and exceptional coastal expertise, Richard Wallace Builder creates homes that reflect the timeless character and lifestyle unique to Coastal Carolina. Learn more about Richard Wallace Builder at richardwallacebuilder.com.

Building With Confidence: How Transparent Pricing Creates a Better Homebuilding Experience

Building a custom home is an exciting milestone, but it can also come with a fair share of uncertainty. For many homeowners, one of the most significant sources of stress is the question: “How much is this really going to cost me?”

At Richard Wallace Builder, we believe the answer should always be clear, even in the face of inevitable changes and customizations. That’s why we’ve built our process around transparent pricing, designed to offer clarity, flexibility, and confidence every step of the way.

Let’s break down what transparent pricing means – and why it’s so important, especially when building a home on the coast.

What Transparent Pricing Really Means

Unlike rigid pricing models that can feel limiting or inflexible, transparent pricing is about openness and communication. It means working closely with you to establish a clear financial framework while allowing the flexibility to personalize your home throughout the building process.

Instead of locking you into decisions before you’re ready, we work with carefully considered allowances based on your design preferences, budget, and wishlist. These allowances empower you to make the selections that matter most to you – whether that’s a custom tile pattern, premium cabinetry, or upgraded fixtures – without surprises.

Throughout the build, we keep you informed about how your choices impact your budget, ensuring you’re never in the dark. Even small shifts – whether you spend over or under an allowance – are communicated promptly.

Why Transparency Matters More Than Ever

1. You Stay in Control

From the outset, we establish a clear baseline budget tailored to your goals. As your selections come to life, we proactively update you on the current status, helping you strike a balance between customization and cost.

If a decision impacts your bottom line, you’ll know immediately, not after the fact. It’s a partnership, not a guessing game.

2. It Supports Your Vision

We strike a thoughtful balance—giving you the flexibility to make key design choices as your vision evolves, while guiding you toward timely decisions that keep your project moving forward.

We don’t encourage endless revisions, but we do support change when it truly matters. That’s why we spend time upfront in our showroom, helping you feel confident from the start.

Your home should reflect you—not just preset options. With our transparent process and expert guidance, you’ll move through the build with clarity, confidence, and peace of mind.

3. It Reduces Unpleasant Surprises

Coastal building adds layers of complexity – from engineering for hurricane resilience to choosing materials that can handle salty air and moisture. Transparent pricing ensures these critical elements are accounted for in the plan upfront, while still giving you room to adjust and upgrade along the way.

And because we notify you of any budget shifts immediately, there’s no hidden risk or last-minute sticker shock.

How Our Process Protects Your Peace of Mind

At Richard Wallace Builder, we call it The Wallace Way ™ – a commitment to clear communication, flexibility, and customer experience.

  • Thoughtful Allowances: We listen to your dreams and needs to create a budget with allowances tailored to your wishlist, not generic estimates.
  • Real-Time Updates: You’ll know exactly where you stand as selections are made.
  • Client Empowerment: You stay in the driver’s seat, with full control over the choices and their impact on your investment.
  • No Hidden Costs: Every upgrade or adjustment is discussed openly and approved by you before moving forward.

Our approach ensures you have the freedom to build the home you’ve imagined – without sacrificing transparency, trust, or peace of mind. 

Let’s Build Your Future, Clearly

When you build with Richard Wallace Builder, you’re not just getting a house – you’re getting a collaborative partner who respects your vision and your investment.

Transparent pricing isn’t about locking you in – it’s about keeping you informed and empowered from groundbreaking to move-in day.

If you’re considering building on the Carolina coast, we’d love to start a conversation. Let’s make your homebuilding journey clear, customized, and rewarding.


About Richard Wallace Builder: Richard Wallace Builder is a trusted custom home builder serving North Carolina’s southern coast for 20 years. Known for its commitment to craftsmanship, accountability, and personalized client experience, RWB offers homeowners peace of mind through its proprietary process, The Wallace Way™. With clear communication, transparent pricing, meticulous project management, and exceptional coastal expertise, Richard Wallace Builder creates homes that reflect the timeless character and lifestyle unique to Coastal Carolina. Learn more about Richard Wallace Builder at richardwallacebuilder.com.

Modern Coastal Style: 7 Trends Shaping Today’s Homes

Coastal design has always had a signature look – airy rooms, breezy palettes, and a focus on bringing the outdoors in. But today’s coastal homes are pushing the envelope, blending timeless charm with modern sophistication.

Whether you’re planning a second home, retiring to the Carolina coast, or simply want to stay inspired, here are seven of the latest trends in coastal interior and exterior design that reflect how the lifestyle – and the landscape – are evolving.

1. Muted Neutrals over Nautical Blues  

Classic blue-and-white still has its place, but the modern coastal palette has shifted toward soft, sun-washed neutrals. Think sand, driftwood, seafoam, and sage.

Design Tip: Layer textures (linen, rattan, reclaimed wood) to keep neutral tones warm and inviting – not flat or sterile.

2. Indoor-Outdoor Living That Feels Seamless

Expansive porches, disappearing glass doors, and screened lounges are becoming must-haves. Homes are being designed with flow, where the lines between interior and exterior disappear.

RBW Insight: We often build elevated porches or second-story decks to capture views – because a great porch is more than square footage; it’s a front-row seat to the landscape.

3. Sustainable and Storm-Smart Materials

Sustainability isn’t just a buzzword – it’s a necessity on the coast. More homeowners are choosing eco-friendly finishes and durable materials that stand up to sun, salt, and storms.

  • Exterior trends: Fiber cement siding, metal roofing, impact-rated windows
  • Interior shifts: Low-VOC paints, engineered hardwoods, and energy-efficient fixtures.

4. Multifunctional Spaces for Modern Living

Flexibility is key – especially in homes that host seasonal guests or double as remote-work getaways. Today’s coastal homes often include:

  • Guest rooms that convert into offices
  • Bunk rooms for grandkids or visitors
  • Mudrooms that double as drop zones and laundry spaces

5. Natural Light as a Design Feature

Oversized windows, skylights, and transoms are no longer just “nice to have” – they’re central to the design process. Light makes space feel larger, calmer, and more connected to nature.

Design Insight: We often position kitchens, living rooms, and primary suites to face the best light and views – especially on narrow lots.

6. Low-Maintenance Landscaping with Native Plants

Say goodbye to water-hungry lawns and fussy flower beds. Coastal landscaping now leans in native, drought-tolerant plants that thrive with minimal upkeep.

  • Sea oats, yaupon holly, and sweetgrass add movement and color
  • Shell paths, gravel beds, and raised planters reduce erosion

Why it matters: Native landscapes are eco-friendly, storm-resilient, and stunning year-round.

7. Statement Ceilings and Coastal Craftsmanship

While minimalism reigns in many parts of the country, the coastal South is embracing personality through craftsmanship. We’re seeing:

  • Tongue-and-groove or coffered ceilings
  • Shiplap walls used sparingly for texture
  • Hand-forged lighting or artisan tile in kitchens and baths

These details add character without clutter – perfect for the calm, refined look many buyers want today.

Want to Design a Home That Feels Coastal and Current?

Trends may come and go – but thoughtful design never goes out of style. At Richard Wallace Builder, we help our clients create homes that feel fresh and timeless – rooted in coastal charm but built for modern living.

Let’s bring your vision to life. Whether you’re dreaming of a wraparound porch, an open-plan kitchen, or a marsh-view retreat, we’ll help you design it – The Wallace Way.


About Richard Wallace Builder

Richard Wallace Builder is a trusted custom home builder serving North Carolina’s southern coast since 1976. Known for its commitment to craftsmanship, accountability, and personalized client experience, RWB offers homeowners peace of mind through its proprietary process, The Wallace Way™. With clear communication, transparent pricing, meticulous project management, and exceptional coastal expertise, Richard Wallace Builder creates homes that reflect the timeless character and lifestyle unique to Coastal Carolina. Learn more about Richard Wallace Builder at richardwallacebuilder.com.

5 Critical Questions to Ask Before You Build Your Coastal Home

Building a home on the Carolina coast is a dream for many – and for good reason. The salty breeze, stunning views, and laid-back lifestyle make coastal living irresistible. But before you break ground, it’s important to ask the right questions. A custom coastal home presents unique opportunities – and challenges – that require careful consideration.

At Richard Wallace Builder, we guide homeowners through every step of the journey with clarity and care. Here are five critical questions to ask before you start building your coastal retreat.

1. Is My Home Designed to Withstand Coastal Conditions?

Coastal homes face weather realities that inland homes don’t: high winds, humidity, salty air, and potential hurricanes. It’s essential to ask your builder:

  • What structural reinforcements will be used?
  • Is the home built to Fortified standards?
  • What materials are best for coastal durability?

Why it matters: Storm-resilient construction and low-maintenance materials help protect your investments for decades.

2. How Can I Maximize the Views From My Lot?

The view is one of the biggest draws of coastal living – whether it’s ocean, marsh, or a canopy of live oaks.

Ask your builder:

  • What’s the orientation of the lot in relation to sunrise, sunset, or water lines?
  • Should main living spaces be placed upstairs?
  • Can windows, porches, or roof decks be positioned to enhance views?

Why it matters: Thoughtful design can turn a “nice” view into a breathtaking one. And since the view won’t change – but your needs might – planning for future sightlines is a wise move.

3. Am I Designing for Function – or Just for Style?

Coastal homes often welcome visitors – family, friends, and future grandkids. You need spaces that adapt.

Ask:

  • Can guest rooms double as offices or hobby spaces?
  • Should we include a flex room or bunk area?
  • How do we balance open-concept living with quiet corners for privacy?

Why it matters: Multifunctional spaces future-proof your home. The right design can support weekend entertaining and everyday comfort.

4. What’s Included in the Price – and What’s Not?

Surprises are great for birthday parties – not for budgets. Coastal building comes with added costs (like impact-rated windows or special foundations), so clarity is key.

Ask:

  • Is this a fixed-price or cost-plus contract?
  • Are allowances for finishes realistic?
  • What could cause the final price to change?

Why it matters: Fixed-price contracts, like those used in The Wallace Way, offer peace of mind with no hidden fees.

5. How Will I Stay Informed During the Build – Especially If I Live Elsewhere?

Many of our clients are building from out of state, so communication is key.

Ask:

  • How often will I receive updates or photos?
  • What tools or portals are used to track progress?
  • Who is my main point of contact throughout the build?

Why it matters: With the Wallace Way, you get weekly reports, site photos, and a dedicated project manager – so you’re always in the loop, even from miles away.

Ready to Build with Confidence?

The best coastal homes are the ones designed with clarity, care, and experience. At Richard Wallace Builder, we bring decades of coastal insight to every project – and guide our clients with honesty and transparency every step of the way.

Let’s talk about your vision. Whether you’re retiring here or building your weekend retreat, we’re here to help make it feel like home from the start.


About Richard Wallace Builder

Richard Wallace Builder is a trusted custom home builder serving North Carolina’s southern coast since 1976. Known for its commitment to craftsmanship, accountability, and personalized client experience, RWB offers homeowners peace of mind through its proprietary process, The Wallace Way™. With clear communication, transparent pricing, meticulous project management, and exceptional coastal expertise, Richard Wallace Builder creates homes that reflect the timeless character and lifestyle unique to Coastal Carolina. Learn more about Richard Wallace Builder at richardwallacebuilder.com.

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